Client: Rongqiao Group
Completion: In Progress

The Rongqiao Center in Shanghai is a large mixed use development built around a heritage building housing an art gallery. At the front of the site is a large park, providing a lunchtime destination for office workers.

With a strong historic background and a focus on gallery art we wanted our signage to be neutral, modern, yet reflect the industrial heritage of the site. Thus we focussed on a fresh white approach blended with a light-weight yet industrial framework, allowing the signage to flow seamlessly through the variety of architectural styles that comprised the site.